LONDON – Prudential Corporation Asia (“Prudential“) (2378.HK) has announced an exclusive partnership with UK-based healthcare technology company Babylon Health (“Babylon”), marking a significant advancement in Prudential’s commitment to providing accessible and affordable healthcare services across Asia. Babylon’s expertise in artificial intelligence (AI) will be integrated into Prudential’s offerings, providing both existing and new customers with innovative digital health solutions, according to a press release published on EuropaWire.

Nic Nicandrou, Chief Executive of Prudential Corporation Asia, emphasized the strategic importance of the partnership in addressing the healthcare needs of Asia’s population, particularly the uninsured or underinsured segments facing escalating medical costs. Through the deployment of Babylon’s AI-powered health services, Prudential aims to empower customers with self-help tools and real-time health information, inspiring them to proactively manage their health needs.

Dr Ali Parsa, Founder & CEO of Babylon, expressed humility and excitement about the partnership, highlighting the shared mission of both organizations to make healthcare accessible and affordable worldwide. Prudential’s decision to partner with Babylon reflects its commitment to innovation and enhancing the well-being of people across Asia.

The Prudential-Babylon partnership represents a shift towards prevention and postponement of adverse health events, expanding Prudential’s role from protection to comprehensive healthcare solutions. Market-specific details and launch dates for Babylon-enabled health services will be announced later this year.