Artificial intelligence in the cockpit: Bosch Unveils Innovative Smart Cockpit Technology at CES 2018

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UPDATED: Feb 20, 2025 4:37 PM

LAS VEGAS – Bosch, a pioneer in automotive technology, showcased its groundbreaking smart cockpit technology at CES 2018 in Las Vegas. Addressing the growing concerns of driver distraction and road safety, Bosch introduced advanced solutions designed to enhance the driving experience while minimizing distractions, according to a press release published on EuropaWire.

Dr. Steffen Berns, President of Bosch Car Multimedia, emphasized the importance of simplifying the driver’s interaction with vehicle controls. With the integration of artificial intelligence (AI), Bosch’s smart cockpit technology transforms the human-machine interface (HMI) into a proactive command center that adapts to various driving situations. “Our aim is to unclutter the cockpit and ensure that drivers can focus on the road ahead,” Berns stated.

Central to Bosch’s smart cockpit technology is a voice-controlled assistant named Casey, capable of natural language understanding (NLU) and proactive decision-making. By analyzing driver behavior and contextual information, Casey can anticipate driver preferences and provide intuitive responses to voice commands, minimizing distractions and enhancing safety.

In addition to voice control, Bosch employs digital displays equipped with smart algorithms to prioritize information and ensure critical alerts are presented directly in the driver’s field of vision. This proactive approach helps drivers stay focused on the road by minimizing the need to divert attention to secondary displays.

To further enhance user interaction, Bosch is pioneering the use of haptic feedback in car displays, allowing drivers to operate controls with tactile feedback similar to physical buttons. This innovation not only improves usability but also reduces the risk of distraction, particularly at high speeds.

Behind the scenes, Bosch is revolutionizing the architecture of vehicle HMIs by consolidating multiple electronic control units into a central cockpit computer. This streamlined approach enhances processing power, reduces wiring complexity, and enables seamless integration of infotainment, navigation, and instrument cluster displays.

Bosch’s smart cockpit technology represents a significant leap forward in automotive HMI design, offering drivers a safer, more intuitive driving experience. With a focus on simplicity, convenience, and safety, Bosch continues to lead the way in shaping the future of mobility.

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SOURCE: Bosch

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