MUNICH — Continental, a leading automotive supplier, has announced a strategic partnership with Google Cloud during its press conference at the IAA MOBILITY 2023. The collaboration aims to integrate generative Artificial Intelligence (AI) into vehicle computers, enabling natural dialogue between drivers and their cars. By leveraging Google Cloud’s AI capabilities, Continental is set to revolutionize the driving experience, allowing drivers to interact with their vehicles in unprecedented ways, according to a press release published on EuropaWire .

Philipp von Hirschheydt, member of Continental’s Executive Board and head of the Automotive group sector, emphasized the significance of the partnership, stating, “Together with Google, we are bringing artificial intelligence to the vehicle cockpit and are creating an intuitive experience for drivers.” The integration of Google Cloud’s AI system into Continental’s Smart Cockpit High-Performance Computer (HPC) solution marks a significant step towards realizing the vision of software-defined vehicles.

At the IAA MOBILITY, Continental showcased the integration of generative AI into its Smart Cockpit HPC solution with a demonstration vehicle. This innovative system enables drivers to engage in natural conversations with their cars, asking questions about various topics such as navigation, local attractions, or vehicle specifications. Google Cloud’s conversational generative AI interprets the context accurately, allowing for seamless interactions and personalized responses.

Daniel Holz, Vice President North EMEA at Google Cloud, expressed enthusiasm about the partnership, stating, “We’ll combine our expertise in software, AI, and cloud computing with Continental’s deep knowledge of the automotive industry.” The collaboration aims to create digital automotive solutions that enhance convenience and safety for drivers and passengers alike.

Continental’s Smart Cockpit HPC represents a significant advancement in vehicle architecture, offering a seamless integration of performance and user experience. With a focus on reducing development time and complexity, Continental aims to accelerate the adoption of high-performance vehicle computers across the automotive industry.

The partnership between Continental and Google Cloud signifies a pivotal moment in the evolution of automotive technology, paving the way for intelligent, AI-driven vehicles that offer enhanced functionality and connectivity.